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The AstroTurf Nerd – Fiber vs. Infill

The AstroTurf Nerd – Fiber vs. Infill

Introducing the AstroTurf Nerd, Todd DeWolfe DeWolfe began in the synthetic turf industry in 1999. He’s been involved in nearly 300 turf projects. He’s in charge of research and product development for AstroTurf. He’s inspired to improve the surface that unites towns...

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Five Minutes With Jim Savoca

Five Minutes With Jim Savoca

Jim, tell us about your current position with AstroTurf. Hello, I’m Jim Savoca. I am the national sales manager for AstroTurf. I've been in the business for 41 years, and with AstroTurf for probably north of 30 of those. That’s awesome. Tell us about what the turf...

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Five Minutes With Rich Jordan

Five Minutes With Rich Jordan

Rich, you have been in the business of synthetic turf for a long time, tell us about your journey to AstroTurf. Well, I've been in the sports industry, really my entire career. Going back to 1987. I worked with the Detroit Pistons in the Palace of Auburn Hills...

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Getting your synthetic turf field ready to reopen

Getting your synthetic turf field ready to reopen

Dalton, GA - Over the last several months, COVID-19 restrictions have meant that most all sports facilities have been closed and off limits to athletes for quite some time. Hopefully, now you are making plans to reopen your athletic fields in the very near future and...

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5 Minutes with Victoria Stringham

5 Minutes with Victoria Stringham

Victoria, you didn't take a traditional path to the world of synthetic turf, tell us how you finally made your way to AstroTurf. Unlike most on our Sales team, my path to joining AstroTurf had nothing to do with a passion for sports or synthetic turf. I had always...

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AstroTurf Conversion Systems

Since its inception, AstroTurf has dominated the niche conversion market within the synthetic turf industry. AstroTurf introduced the world to synthetic sports turf in the 1960s, thereby changing athletic competition forever. It went on to invent conversion systems...

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Laykold® Gives Some Hard Rock Appeal at the Miami Open

Laykold® Gives Some Hard Rock Appeal at the Miami Open

Miami, FL – AstroTurf’s sister company, Laykold®, demonstrates a great example of transforming sport and space at the Miami Open during the renovation of Hard Rock Stadium. This undertaking was no small feat as Hard Rock Stadium was converted from a football stadium...

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Replacing Old Turf Fields or “Retrofits”

Replacing Old Turf Fields or “Retrofits”

In today’s world of athletic turf fields, replacing old fields or “retrofits” are more and more common.  Replacing old, worn down turf systems with the latest in synthetic turf technology such as AstroTurf’s RootZone systems with our TRIONIC fiber (latest in fiber...

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The Brand

The Brand

In marketing, top of mind awareness refers to a brand or specific product being first in customer’s minds when thinking of a particular industry or category.  It is a very important concept in consumer behavior, marketing research, and marketing communications....

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5 Minutes With Carl Capellas

5 Minutes With Carl Capellas

Welcome to our series of Five Minutes With… blogs that will feature interviews with AstroTurf’s staff of experts, partners, clients and friends. We hope you learn something about our industry and the great people associated with it. Today we talk with AstroTurf’s...

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5 Minutes With Sally Goggin

5 Minutes With Sally Goggin

Welcome to our series of Five Minutes with… blogs that will feature interviews with AstroTurf’s staff of experts, partners, clients and friends. We hope you learn something about our industry and the great people associated with it. Today we talk with USA Field...

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Extraordinary Multi-Field Complexes

Extraordinary Multi-Field Complexes

Why build just one field when you have the space for more? After all, there is no shortage of athletes waiting for some field time in our communities. Whether it is a parks department shuffling schedules to meet the needs of the youth teams in their city or it’s a...

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5 Minutes with Andy Belles

5 Minutes with Andy Belles

Welcome to our series of Five Minutes With… blogs that will feature interviews with AstroTurf’s staff of experts, partners, clients and friends. We hope you learn something about our industry and the great people associated with it. Today we talk with AstroTurf...

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