AstroTurf Conversion Systems
Since its inception, AstroTurf has dominated the niche conversion market within the synthetic turf industry. AstroTurf introduced the world to synthetic sports turf in the 1960s, thereby changing athletic competition forever. It went on to invent conversion systems...
Laykold® Gives Some Hard Rock Appeal at the Miami Open
Miami, FL – AstroTurf’s sister company, Laykold®, demonstrates a great example of transforming sport and space at the Miami Open during the renovation of Hard Rock Stadium. This undertaking was no small feat as Hard Rock Stadium was converted from a football stadium...
Replacing Old Turf Fields or “Retrofits”
In today’s world of athletic turf fields, replacing old fields or “retrofits” are more and more common. Replacing old, worn down turf systems with the latest in synthetic turf technology such as AstroTurf’s RootZone systems with our TRIONIC fiber (latest in fiber...
The Brand
In marketing, top of mind awareness refers to a brand or specific product being first in customer’s minds when thinking of a particular industry or category. It is a very important concept in consumer behavior, marketing research, and marketing communications....
